For several years, Croatia’s leading advertising agency Bruketa&Žinic OM has occupied offices in a former toilet paper factory, but the space has never been fully adapted to accommodate the agency’s needs. We were invited to redesign and expand the agency’s office, transforming it into a modern, contemporary creative space that embodies agency values and encourages creativity. Due to the current economic situation, the office remodel required logical and cost-effective solutions to sumptuous ideas.
The new office is divided into several different “areas” on three levels, each with its own distinct characteristics and atmosphere. These new, open workspaces are versatile and allow interaction among colleagues. Shared, open spaces encourage collaboration, and therefore are suitable for group work, while smaller, more intimate spaces facilitate individual creativity. The design of the new office incorporates more common areas for interaction, leisure, informal meetings, and teamwork.
Designed by brigada